Actavo“Kinetic is increasing the visibility of our brand year on year. They’ve delivered double what they promised and it’s mostly top notch quality, message-rich editorial in our key media. The return on our investment’s also increasing. Brand value has returned ten-fold on our PR spend. Together, we’re a potent business partnership which is critical as we move from EventServ to Actavo Events.”
Emily Huddart, business development manager at Actavo | Events

Problem

  • Increase visibility in events trade publications
  • Have the reputation in the events trade as the ‘go-to events infrastructure supplier’

Solution

  • Kinetic identified how Actavo | Events stood out by guaranteeing to always go the extra mile.
  • Real-life, case studies:
    • were tightly focused on the needs of a handful of top, trade media
    • showcased innovative use of resources
    • demonstrated collaborative partnerships with clients and world-class manufacturers.

Results

  • Actavo | Events is now a thought-leader in event infrastructure.
  • Increased visibility of the Actavo | Events brand through by-lined authoritative features which have appeared in top trade titles including Stand Out and Access All Areas.
  • Return on investment is continually increasing.
  • Development of a range of case studies and news stories shared on all digital platforms.