Elyzea, 2006-2007
To build business in the UK for this Belgian cosmetic surgery brand
Tenacity in finding a celebrity to agree to undergo surgery publicly
Working with Lisa I’Anson to talk responsibly around the issues of cosmetic surgery which inundated the brand with new business
Building authority and understanding, Celebrity endorsement
Getting off the fence to talk responsibly about the issues of cosmetic surgery.
Lisa I'Anson before and after cosmetic surgery with Elyzea (Dec 2006 and Jan 2007)
Getting off the fence to talk responsibly about the issues of cosmetic surgery.