
To define the vision, mission and values of the organisation and generate footfall and positive buzz around a community open day
Defining key messages, getting key media on side, dispelling the myths about wind power and working with the whole team to define ‘what we’re in business to do’
Nearly 500 local residents at the open day, broadcast coverage from the week prior right up to live interviews on the day, and a company mission statement with buy in from the whole teamOther case studies in this category:
Other Categories
REG Windpower
Bread and butter media relations, Building authority and understanding, Business support, Capture the brand and face in the same direction, Bringing partners together, Event management, Integrated communications, Safeguarding reputations - crisis & issues management


Pictures from the open day held at Loscar wind farm in October 2010
Find out more at REG Windpower's website
