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“Kinetic came to us ‘highly recommended!’ yet their positive, infectious, can-do spirit has exceeded our best expectations by a mile.

“There is an ability to rapidly get to grips with detail and to use that to produce highly positive results.

“We have been re-building a town centre keeping the retail capability functioning akin to ‘carrying out open heart surgery’ and through their efforts we have even been able to boost footfall. We are always happy to leave Kinetic to sort out issues because in addition they are a very safe pair of hands.”

Adrian Oliver, Owner, Cornbow

The Problem

  • To keep people shopping in the Cornbow during its £30m redevelopment and attract new tenants

The Solution

  • Fully integrated campaign coordinating partnership communications activities
  • B2B (retailers, agents, business partners, suppliers) and B2C (residents, customers)

The Result

Won Midlands CIPR PRide Awards 2008, Gold for Integrated Communications. Got a week’s footfall in one day on launch – Halesowen bucking footfall trends across the country. ASDA traded “well beyond our expectations,” – Richard Kennea, General Store Manager

“Congratulations on winning the CIPR Gold Award. I am not surprised. It occurred to me over the months that an immense amount of work was being done particularly to keep tenants informed.

“You really are to be congratulated on the sustained and patient efforts involved to deal with all the problems entailing active dialogue with the public and others.

“Pleasure to work with you.”

Hugh Murray, Hugh Murray & Co – project management, Cornbow project