Owned Media

Blogging/vlogging
Campaign planning
Case studies – preparation, approval and production/publication
CRM – integrating with marketing communications
Culture change
Digital – strategy, intergration with CRM
Direct marketing – postal and digital/email marketing
Employer brand
Internal communications
Leadership communications
Marketing plan
Message development
Social media campaigns – design, plan, analytics and evaluation
Stand out – developing competitive edge
Video
Vision, mission and values development
Website – copywriting, design, organic SEO

Earned Media

Awareness raising
Content marketing including strategy
Corporate communications – financial, cultural, internal, intranets
Crisis and issue management
Event management – design, planning, production, management and evaluation
Influencer outreach
Lead generation
Marketing communications
Media audit
Media evaluation
Media lists – identifying key media
Media relations – editor visits
Media training
Online – planning, creative and content creation
Online Marketing
Prospecting campaigns
Public relations
Sponsorship

Bought Media

Advertising
Copywriting
Creative
Design
Exhibition support
Facebook competitions
Google pay per click
Media planning and buying
Twitter promotions