Owned Media

Campaign planning
Case studies – preparation, approval and production/publication
CRM – integrating with marketing communications
Culture change
Digital – strategy, intergration with CRM
Direct marketing – postal and digital/email marketing
Employer brand
Internal communications
Leadership communications
Marketing plan
Message development
Social media campaigns – design, plan, analytics and evaluation
Stand out – developing competitive edge
Vision, mission and values development
Website – copywriting, design, organic SEO

Earned Media

Awareness raising
Content marketing including strategy
Corporate communications – financial, cultural, internal, intranets
Crisis and issue management
Event management – design, planning, production, management and evaluation
Influencer outreach
Lead generation
Marketing communications
Media audit
Media evaluation
Media lists – identifying key media
Media relations – editor visits
Media training
Online – planning, creative and content creation
Online Marketing
Prospecting campaigns
Public relations

Bought Media

Exhibition support
Facebook competitions
Google pay per click
Media planning and buying
Twitter promotions